Your B2B portal, your webstores and every marketplace flow into a single Paradigm sales pipeline — one catalogue, one stock pool, one source of truth for pricing and fulfilment.
Trusted by operations teams across manufacturing, distribution & retail
— Connect every channel
One system behind every place you sell.
However your customers buy — direct, online or through a marketplace — Paradigm captures the order and keeps your stock and pricing in step.
Paradigm B2B Portal
Your own product
Your customers log in and order on your branding — with their pricing, live stock and order history.
Shopify
Webstore integration
Sync your Shopify store — orders flow in, stock and pricing flow back out, automatically.
WooCommerce
Webstore integration
Connect your WordPress / WooCommerce store to the same central catalogue and stock.
Takealot
Marketplace integration
Sell on Takealot with orders captured straight into Paradigm for fulfilment.
Amazon
Marketplace integration
List and fulfil Amazon Marketplace orders from one place, with stock kept in sync.
Makro
Marketplace integration
Integrate with Makro Marketplace and manage those orders alongside every other channel.
— Paradigm B2B Portal
Your own branded B2B ordering portal.
Give your trade customers a self-service storefront on your branding — where they see their pricing, your live stock, and their order history, and place orders themselves, day or night.
On Your Branding
A custom-branded portal that looks like your business, not a generic template.
Their Prices, Your Stock
Customers see their negotiated pricing and real-time stock availability.
Orders, Straight In
Every portal order lands in the same Paradigm pipeline as every other channel.
— One stock pool
Sell it once, never oversell.
Every channel draws from the same live stock. When a unit sells on Takealot, it's gone everywhere else too — so you stop overselling and disappointing customers.
— One catalogue
Price and publish, everywhere.
Maintain products and pricing once in Paradigm and push them out across your portal, webstores and marketplaces — no spreadsheets, no double-capture.
— Ready when you are
Sell everywhere, from one system.
See how Paradigm brings your B2B portal, webstores and marketplaces into one pipeline.