No control, to complete control.
Greenfish Sushi runs a production factory and stores right across Cape Town. Stock came in — but they had no eyes on where it went. With Paradigm, they now see stock and sales from the factory to every store, in one view.
Saltwater is in their blood.
Greenfish is a family-run business built on sustainable, low-impact seafood — from the ocean to Cape Town's homes, stores and best restaurants. As they grew across a factory and multiple stores, they needed to see it all in one place.
Stock came in. Then it vanished.
Before Paradigm, Greenfish Sushi had very limited control over what was happening with stock across the factory and stores. It came into the business, but wasn't always distributed properly — and once it reached the stores, they had no visibility of what happened to it.
"We had no control over our stock in the stores and the factory. Stock came in and it was not properly distributed to the stores. We had no eyes on what happened to the stock in the stores."
Roxanne Meintjes · Greenfish Sushi
More than software — a partner.
Paradigm stood out not only for what it could do, but for how the team engaged from the very beginning.
Hands-On From Day One
The Paradigm team's involvement was clear from the very first presentation — so Greenfish knew the support would be there.
A UI Everyone Gets
"The layout and UI is formulated in a way that everyone can understand" — intuitive from the factory floor to the office.
Easy For Every Level
A new system is daunting for everyone — but Paradigm made it easy for all levels of the business to work with.
Chosen Over The Rest
Greenfish explored other systems, but none offered the same combination of functionality, flexibility and support.
Full Traceability
See stock move from the factory, into distribution, and through to sales in each store — nothing lost along the way.
It Grows With You
"Yes, there is already a way in Paradigm" — or "Sure, we can develop that for you." The system flexes to the business.
Stock & sales, factory to store.
Today, Greenfish Sushi manages stock and sales from the factory through to every store on one system — seeing exactly what's happening across the business rather than operating in the dark.
"Stock & Sales from the factory to and in the stores."
Roxanne Meintjes · Greenfish Sushi
Better in every single area.
"When I look at what's changed — time savings, stock control, fewer errors, better visibility, smoother processes — honestly, it's all of the above. Paradigm has improved every part of how we work."
- Roxanne Meintjes
- Greenfish Sushi
Full View
Stock & Sales
From no control to a complete view across every area of the business.
Fewer
Errors & Gaps
Better distribution, tighter control, smoother day-to-day processes.
Time
Saved Every Day
Less chasing, more managing — the team works with confidence.
“It is absolutely worth it — the system is magic.”
Meet Greenfish.
From factory to stores. One system. Complete visibility.
So many times I thought I’d have to ask for something the system doesn’t have yet — and the answer was “Yes, there’s already a way in Paradigm,” or “Sure, we can develop that for you.” It really is great to work with a team that’s so hands-on and always supports you.
Let's see if Paradigm
can help you grow.
Like Greenfish, get one view of stock and sales across every location — a system that flexes to your business.
- Work faster, Better, Together